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ICA news
This Friday is the deadline to reserve your spot on ICA's European Management Seminar, and with several airlines running sale fares from the U.S. to Europe right now, the timing couldn't be more perfect!
Take this opportunity to experience Europe with other car wash professionals including car wash tours at the following car wash companies:
Allguth
Autop
Best Car Wash
Elephant Bleu Car Wash
Mr. Wash
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Industry News
On Saturday, June 25, the Colorado Veterans Project was able to raise over $600 at their car wash fundraiser hosted by Kwik Car Wash. Fifty percent of car wash sales from both Parker and Littleton Kwik Car Wash locations were donated to the group.
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Two loyal car wash customers brought the meaning of Delta Sonic's 'Kissing Clean Car Wash' to a whole new level. Not only was the car kissed, but the couple shared their marriage kiss inside the wash.
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Local non-profits have the opportunity to raise funds through the Brown Bear Charity Car Wash Program. The program has generated over $4 million for non-profits since 2007 and the Brown Bear team is on the lookout for more local organizations to get involved.
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Rich’s Car Wash is known to Mobilians as a favorite carwash and detail shop in the area. Rayford and Tim Richardson opened the first Rich’s location in Saraland, Alabama, in 1976. Since then, this locally owned and operated business has grown to be the largest car wash company on the Gulf Coast, with nine locations spanning across four states.
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Leadership
Leadership is the art of making difficult judgments in the face of uncertainty, and it is about shaping a path for others to follow. The political turmoil of the last few days has offered up all sorts of lessons about how to fail – and occasionally how to succeed – as a leader.
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There are two basic modes of judgment: criticism and praise. The former consists of identifying a subject’s flaws; the latter of noting its merits. In most settings, criticism tends to dominate. For any idea or book or movie or what have you, the question that people discuss is what’s wrong with it, why it didn’t live up to expectations.
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Marketing
Digital marketing is fluid. It is always changing and brands have to be able to adapt to that. Take StickerRide as one example of a company that has adapted to 2016. Using a dedicated app, brands can have their stickers placed on cars of ordinary people, who will drive around and passively advertise your brand in exchange for rewards. Successful elsewhere, it has recently launched in the U.S.
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Summer is here, and that means vacation season is upon us. We’ll all be traveling more, taking a little time off and soaking up the sun. But, as an entrepreneur, you may find it strange to leave behind your passions and projects, even for a few weeks.
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Supplier News
Washworld, Inc. is proud to announce that it has recently added a new member to its European Distributor Network. ELCA Holding UAB, has their head office based in Vilnius, Lithuania, with additional branch offices and operating partners in several other European countries.
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