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 ICA news
There's no question that free vacuums and the exterior express wash model were a game changer in the car wash industry in the United States. But, that idea didn't materialize out of thin air.
The concept of bringing together automated payment kiosks with free vacuums and gated entry was an idea gathered during an ICA sponsored management tour.
Now, International Carwash Association's Management Seminar is offering an opportunity for you to travel to Europe in search of your own inspiration for your next big idea.
SPACE IS LIMITED!
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Let's go to Idaho! Join WCA this July for our Boise Roadshow & Education Series. We're bringing you top-notch education, a car wash tour, networking opportunities and more. SAVE BIG by purchasing tickets TODAY!
Plus, back by popular demand is Sonny's CarWash College.
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Industry News
During the week of June 17, you can visit The Car Wash Lodge and receive a free car wash! You'll also have the option to make a donation to a local charity like Stop Hunger Now, SPCA of Wake County, Wake Education Partnership and more.
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A big red barn and a cow mascot are coming to one of the busiest intersections in Licking County, replacing a tire store that moved down the road.
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Valentina Rojas was the kind of person who would console a fellow student who was crying or uplift the spirits of a kid who didn't fit in. Rojas was uncommonly thoughtful for a teenager. The people who knew her best will miss her kindness and lively personality.
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Lebogang Maile, MEC for economic, environment, agriculture and rural development launched the eco car wash project in the Vaal aimed at saving fresh water.
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Construction on a new gas station and car wash development could start as early as this winter after the Planning Commission approved site plans for the project.
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Two families that opened a car wash on Market Street in Wilmington two years ago are considering a third location for their business.
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Leadership
I got up this morning at 5 a.m. and was pretty pleased with myself when I made it to my 9:30 a.m. coffee catch-up meeting only seven minutes past the scheduled start. I'm chronically late. It's not typically not when meeting with my clients but certainly is with my friends and family.
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If you’re ambitious, you’re bound to feel like a failure from time to time. Lofty goals lead to inevitable moments when you aren’t yet living up to your expectations.
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Marketing
Father's Day is coming up, so you may be thinking about how to reach this demographic on social media channels. Here's a look at where the social dads are, what content they share and how they share it.
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Is your content marketing strategy designed to bring the greatest possible value to your customers? I find that the majority of businesses either aren’t able to answer this question succinctly, or are forced to respond in the negative. Content marketing has been built up so much as a means of generating new traffic that most modern strategies could be considered "traffic centric" or "revenue centric" rather than "customer centric."
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Supplier News
Aqua Bio Technologies, LLC, a leading manufacturer of biologic water restoration, water reclaim, rain harvest, odor control and reverse osmosis (RO) systems, is proud to introduce the Bio Softreat System as an add-on component to its Bio Pro Complete water restoration system.
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