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 ICA news
You know the type: the customers who don't seem to be pleased no matter how you try to satisfy them. But, dismissing these customers is dangerous for your business, according to a recent CAR WASH Magazine article. Customer service strategist Jeff Mowatt says that when customers seem demanding, we get to find out where our areas of improvement are, which keeps the business competitive.
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Industry News
7 Flags Car Wash and the Susan G. Komen foundation teamed up for the month of October to help raise awareness about checking for breast cancer as well as to raise money to find a cure. The Susan G. Komen foundation donated "race for the cure" banners, pink ribbon buttons, pink pencils, and literature about how to prevent breast cancer. The 7 Flags team promoted awareness, by having all mangers, service advisors, and quality control inspectors, wear pink shirts, switching the soap in the tunnel to pink and the employees wearing pink bracelets and breast cancer buttons.
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WWLP.com
A company long associated with selling and servicing cars is now also in the business of washing them. Balise Motor Sales opened a new car wash Wednesday on East Columbus Avenue in Springfield.
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BusinessDen
After five years of developing shiny high rises, a local developer is getting her hands dirty in car wash real estate. Emilie Baratta and car wash consultant Rob Madrid of WashGuru are launching Gleam Car Wash, a new car wash company that will sell in-and-out car cleaning and detailing services costing up to several hundred dollars.
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Lake Country Now
The single-lane, stay-in-your-vehicle wash would be the second location for Jilly's. Owner Jon Zimmerman said the express wash will clean and dry a vehicle in less than three minutes.
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Lynn News
Cars in Lynn are set to sparkle after a major £150,000 refurbishment project at the IMO car wash. Tim Livsey, marketing director for IMO, said: "The main changes are the installation of mitters which give scratch free cleaning and new machinery to give an improved wash quality."
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Leadership
Gallup
The Gallup Good Jobs rate (GGJ) in the U.S. was 45.3% in October. This is even with the rate measured for the past two months, and the highest Gallup has measured for any October since 2012, when the rate was at its 2010-2015 peak of 45.7%.
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Fortune
Imagine an economy without friction—a new world in which labor, information, and money move easily, cheaply, and almost instantly. Companies are forming starkly new, more fluid relationships with customers, workers, and owners; are rethinking the role of capital (as traditionally defined), finding they can thrive while owning less and less of it; are creating value in new ways as they reinvent R&D and marketing; and are measuring their performance by new metrics because traditional gauges no longer capture what counts.
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Marketing
The Guardian
The concept of service design is about taking the principles of good design and applying them to the structure of a business, identifying where a business can make improvements. The result is a positive, streamlined and sometimes pleasantly surprising experience for customers – leading to higher user satisfaction and customer retention, and from there to gains in terms of profit and market share.
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MediaPost
Small and medium-sized (SMB) businesses planning to participate in the Nov. 28, 2015, event should consider serving the more affluent shopper. Some 26.7% of Small Business Saturday shoppers have household incomes of more than $100,000 annually. One in five Small Business Saturday Shoppers in the past year purchased and used a daily deal voucher for a business they had not shopped at previously.
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