Car Wash News
   
Lustra/Cleaning Systems, Inc
In This Issue September 2, 2015  
ICA News  Industry News  Leadership  Marketing 
 
A.V.W. Equipment Co., Inc.
ICA News
 
   
The show has now secured twice the number of exhibiting car wash companies of any other German, Italian, or French trade show. Eighty-one companies are confirmed, with attendees representing 42 countries across five continents. Remember, you get complimentary trade show passes with your ICA membership!
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Industry News
 
   
The Suburban Times Brown Bear Car Wash added sparkle and shine to thousands of cars and trucks Thursday, August 27 as the Seattle-based, family-owned company offered free washes to celebrate its 58th anniversary.
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Lima Ohio The second express wash owned by the Benroth family will be at 940 Bellefontaine Ave. and is slated to open in December, said Kyle Benroth, general manager, who owns 4 Seasons Express Car Wash with his brother Todd and father, Bruce.
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St. Clair News-Aegis Terry Ogle, owner of Classic Car Wash in Pell City, has cleaned "everything except an airplane" during his career. Ogle has been the owner of Classic Car Wash located in Pell City for almost a decade.
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Zep Vehicle Care, Inc.
Warsaw Chemical Company, Inc.
Leadership
 
   
Chicago Tribune Your business ethics evolve from your strategic planning process. These are non-negotiable behaviors to be demonstrated by everyone in your firm and by those with whom you have interactions, such as vendors to centers of influence to even clients.
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OPEN forum One entrepreneur--and pilot--knows that when it comes time to making big decisions for your business, you either have to take off or step on the brakes.
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Marketing
 
   
Social Times Small businesses stand to gain a lot from engaging with social media. Reviews and other user-generated content can yield a great return and drive purchases. However, according to data from digital display software provider Enplug, 34 percent of small business owners don’t think social media can provide value for their business.
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Entrepreneur Small businesses have always lived and died by word of mouth. Even before the Internet, a business was in trouble if too many people said bad things about it. Fast-forward to today, when any customer can say almost anything about your business, and all the world can read it.
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