HR Executives Need to Think Like the CMO - OracleVoice, Forbes

It's no secret that chief human resources officers (CHROs) are playing more-strategic roles within enterprises. I see it in my interactions with Oracle customers: executives in the C-suite are working to grow the business in the midst of economic volatility, increasing pressure to attract and retain high-quality talent. But the competition for all-star performers is intense, and traditional job sites and employee referral programs are quickly becoming as irrelevant as your local video rental stores. Read more here