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Cut Costs With a Few Clicks

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With the global economy still at far from peak condition, more and more people are tightening their belts and cutting costs, trying to obtain the most value for every dollar they spend.

Businesses are increasingly being forced to offer special deals to entice customers over their doorstep or onto their website, but finding the right discount at the right time can be a time-consuming and frustrating process for shoppers. Fortunately, help is at hand online: SmartCanucks is a popular destination for all those eager to lower their bills by taking advantage of the latest offers, coupons, flyers and other deals.

Boasting more than 100,000 members and a forum that contains over 4 million posts, the site gathers promotions and other cost-cutting initiatives from across the country. Visitors can sign up for mailing lists and RSS feeds (in English or French) and download printable coupons. The Local and Daily Deal sections allow viewers to search for deals in specific cities—with expiry times counting down for sought-after bargains collated from such popular sites as RedFlagDeals, StealTheDeal and Groupon—and the Flyers and Coupons page features hundreds of links to major Canadian companies.

Launched in 2006 and now describing itself as Canada’s largest online coupons community, SmartCanucks’ successful business model and design have earned it coverage from Canadian Living, the Globe and Mail, 24 Hours and many others.

MoneySense highlighted the site’s highly popular Freebies page, which regularly attracts hundreds of people who upload details of giveaways, samples, two-for-one deals, free downloads and much more; one post, concerning invitations to join the members-only La Societé Stella Artois, received more than 5,000 replies.

Another key feature is a succinct and well-written blog that covers a broad range of categories, not just special offers. In the Tips and Tricks category, for example, visitors can read advice on everything from harvesting pomegranates and purchasing a car to 15 things to buy after Christmas and myths about baby food. There is also a French blog with unique material.

Pros: the variety of offers available; the helpful attitude of forum members.
Cons: the search function is not as advanced as it could be; the sheer number of deals could be overwhelming to some.

Address: http://smartcanucks.ca

360 Albert Street, Suite 1740, Ottawa, ON K1R 7X7
Tel.: 613.236.8196 Fax: 613.233.4552